What to say. How to say it.

Need help communicating with your customers?

Traditional channels to prospects have disintegrated, and new digital channels are blossoming almost overnight. The questions of what to say and how to say it have become more perplexing than ever. For most small businesses, the path forward is anything but clear. The Ideahaus Community helps hundreds of businesses by providing access and insights with articles,…

U.S. Green Chamber Member Spotlight: 877MyJuicer.com

  877MyJuicer.com was founded in 2004 by Andrew Casey, the current owner and CEO, with the goal of providing affordable appliances that help sustain healthy lifestyles. “877MyJuicer.com was founded on the basic principle of feeling better,” said Casey. “In 2003, I searched Google for ‘feel better’ to [find] anything that might lift my general spirit…

The Recycling Dilemma

I woke with fresh coffee and a soy yogurt. When I was finished I rinsed the container and, doing my best to be a responsible recycler, examined the number on the bottom of the container to find the number 6 inside a recycling symbol. Prior to researching what numbers on the bottom of plastic containers meant, I would have just tossed it in…

U.S. Green Chamber Member Spotlight: Conscious Ecopreneurs of Greenfoot Global

Julie and Jocbethem Tahapary are a socially-conscious team, seeking to do their part in helping the planet and reducing the world’s dependency on fossil fuels. They are independent distributors for Greenfoot Global, which markets a green technology called EnviroTabs. “EnviroTabs helps reduce tailpipe emissions by allowing fuel to burn quicker inside the combustion chamber,” Jocbethem…

Polluters Get 1-Year Respite from California Cap-and-Trade

In the wake of a lawsuit filed by environmental groups, California will delay enforcement of its greenhouse gas cap-and-trade program by one year to give the state more time fine-tune the scheme. The head of the California Air Resources Board(CARB) said Wednesday that polluters wouldn’t have to comply with the emissions trading program until 2013, but…