Published on June 15th, 2011 by The White House Blog Seven years ago, after leading the initial campaigns in Afghanistan and Iraq, General James Mattis, now the commander of U.S. Central Command, called on the Department of Defense to “unleash us from the tether of fuel.” Just last week on June 7th, General David Petraeus, echoed that…
1) Ground all of your marketing in fundamentals. As any student of the “4 P’s” of marketing theory knows, marketing is more than just Promotion (e.g. advertising); it also includes, for example, People involved in a sale, like a sales rep who can point out the convenience of a CFL. The “5 C’s” are critical…
SustainableBusiness.com – News For more than a decade, sustainability ratings have measured the social equity and environmental stewardship of companies and their major investors. But the proliferation of sustainability ratings providers has also spawned inconsistent and often opaque approaches. As a result, Ceres and Tellus Institute have launched an initiative to create and bring to…
With summer on the way fresh produce is already pouring into our local markets, tantalizing the taste buds with the idea of expertly crafted fresh fruit salads, veggies being grilled on the BBQ, and an array of salad makings are ready for the picking. Wether it be the first bite of a fresh peach, fresh bright red apples waiting…
The U.S. government will make $250 million in federal loans available to developers of smart grid technology. The new loans will be doled out to companies that offer some new way to improve the electrical grid in parts of the rural United States, where it can be difficult to get utility workers out to fix problems…
The skies are clearing, the water is warming, and it’s almost officially summertime. It’s my favorite time of year…time to head to Del Mar! The San Diego County Fair will run from Friday, June 10th through Monday, July 4th. The theme is Race to the Fair, and it’s all about cool cars. For the eco-warriors…
Consumers are a big factor why CEOs are putting more emphasis on sustainability, according to a new study from Accenture and the UN By Georg Kell and Peter Lacy This week, the UN Global Compact and Accenture Sustainability Services are releasing the largest-ever chief executive study on corporate sustainability. Through an online survey and in-depth one-to-one…
SustainableBusiness.com – News Developing countries are pledging to cut their emissions of greenhouse gases by more than developed countries, according to a new study conducted for Oxfam. The international nonprofit organization estimates that over 60% of emissions cuts by 2020 are likely to be made by developing countries. Monday delegates from 195 countriesresumed negotiations in…
Established at the Rio Earth Summit in 1992, countries unite with the common goal of ocean preservation and protection for our stunning oceans in celebration of World Oceans Day. Home to the worlds richest habitats, the vast beauty that covers 2/3 of our earth and contains 94% of all living organisms is continuously threatened by…
For every 3 people in the world there are currently 2 cell phones floating around in pockets and landfills. With 61% of the population using cell phones the rate in production of cell phones continues to rise. The average cell phone user will replace their cell phone once every 12 months leaving an astounding 140,000,000…